It takes on average up to 500 years for a plastic bottle to biodegrade. Most people use 8-12 body wash bottles a year. Thank you for making changes, it is time for our beauty packaging to help make soil, not add to the plastic heaps.
IMPACTFUL MORNING ROUTINE
Using your home compostable body wash and deodorant every day will help eliminate single-use plastic waste. That is an impactful daily routine for your health and the planet.
100% NATURAL & VEGAN
Like you, these plant-powered formulas are focused on living better for longer. No aluminium, aerosol gases, sulphates, silicones, petroleum or parabens. Natural ingredients only.
93% of customers agreed ‘it worked all day long at home, work and the gym’. Amazing scents that last all day long so you can stay confident and fresh. Rigorously tested on sweaty athletes.
What our customers have to say...
Frequently Asked Questions
DERMATOLOGICALLY TESTED? No, we have done consumer trials, see FAQs for results
NUTS? No, no nut-based ingredients
ANIMAL TESTING? No
SOLD IN CHINA? No
ALLERGIES? Please check the full INIC list. We list everything including not hiding fragrance under the word ‘parfum’
SUITABLE DURING PREGNANCY? Yes
NATURAL & ORGANIC? Yes, it is entirely natural
REFILLABLE? Yes, you get one lifelong outer case or body wash bottle and then paper-wrapped refills or wash in a home compostable pouch STORAGE Below 25 degrees in a cool, dry, dark place
FREE FROM: aluminium, sulphates, silicones, aerosol gases, parabens, petroleum, PEGs, propylene glycol, artificial fragrance, GM modified ingredients, SLS, gluten
OUR DEDICATION TO NATURAL & ORGANIC - Greenwashing brands - pretending to be natural is rife and only getting worse. We will only ever tell you the truth about our ingredients, the sources and which elements are natural, organic or the legally required preservatives. We formulate with painstaking dedication to this mantra for your health, but also as it ensures the elite grown version of each ingredient.
MADE IN ENGLAND? Yes. Formulated and made in England where our Headquarters are. Ingredients are sourced sustainably from around the world. Lifefuelled humans using the products globally.
IN VITRO & IN VIVO LAB PROVEN ACTIVES? Yes. We have selected natural deodorisers that have clinical data to back up their efficacy.
‘Clean’ brands tend to be younger and newer to market and thus don’t usually invest the large amount of funds needed to clinically trial products to prove results in an independent lab. Not us; we are firmly committed to doing this as the clean, natural and organic sector has to prove it works. As we grow the brand, we will grow the investment into clinical testing as a priority.
Believe it or not, you can do clinical deodorant trials, but we are not at the stage of being able to invest in these yet. They actually do it by sniffing armpits - what a job!
The body wash is a gel-type formula so you will be used to the texture. As it is free from Sodium Lauryl Sulphate you will get a nice foam but not crazy bubbles or excessive lather. Your skin doesn’t need this, it is in fact really drying for the skin so ideally, you should always avoid it. There are no cheap synthetic perfumes so your nose will recognise the beautiful real aromas of natural herbs, plants, and flowers.
The deodorant should glide on well. If you feel your armpits once it has dried there is a thin light powder coating, not something you feel unless you touch with your fingertips.
The Proverb scents are clearly natural, never smell fake, but they last all day.
When you switch from mainstream to natural deodorant you can go through an ‘armpit adjustment phase’. Your body gets rid of the toxins built up in the skin plus your sweat glands have to adapt to not being blocked by ingredients like aluminium. You can feel like you sweat more and not smell great.
This does not happen to everyone. If it does it can take up to 14-30 days for your body to regulate itself. Make sure you drink lots of water, wear natural fibres, wash your armpits every day and apply your deodorant more frequently. Be patient, don’t give up on the process. Your body is insanely clever and will find a natural balance.
PROVERB 4 X 4 X 4
Your body wash and deodorant are the first 2 products in your 4 x 4 x 4 - morning routine. If you love it then the next stages are to try the skincare program, built to the same ingredient and results ethos.
Use your products in the prescribed order: Body Wash, Deodorant, Facial Cleanse & Shave Nutrient Mud, Serum, Moisturiser and include 4 Proverb facial gym massage moves, to look and feel in peak condition.
Twice a week also use the Energising Facial Scrub.
If you would like samples of Proverb skincare added to your deodorant order please ask. These come in our home compostable sachets so there is no plastic wastage.
PROVERB BODY WASH BOTTLE
It is made from HDPE plastic, so one of the best recyclable plastics. The aim is you should keep this as your lifelong bottle.
PROVERB BODY WASH REFILL
It is 100% plastic free. You can put the pouch in your home compost or your local council food waste bin. When it home composts it will not break down into microplastics, instead, biomass to make your soil healthier.
Body wash refill pouches are not new but there has NEVER been a version that doesn’t have any plastic layers, laminates, or a plastic nozzle. The Proverb pouch is made from wood pulp and home compostable biopolymers only TUV OK accredited ink, so there is no ecotoxicity to the soil. It has been fully tested and accredited to EN13432 the industrialised compost standards too.
PROVERB DEODORANT CASE
You need only one of our solid, hardwearing deodorant cases that can be used over and over again. They are smooth to touch, never dent and are happily rolling around in your gym and travel bag. They are suitable to put in the dishwasher and on average will save you by adding 8-12 deodorant cases a year to plastic landfill.
The elephant in the room- but the case is plastic??? Sure is. We have made organic and natural skincare since 2007 and the right packaging choice for this is a huge part. We are well practiced at it and have used many options in our ranges - glass, aluminium, PET plastics, bioplastics. Clearly, we started this journey believing the case would never be plastic, we went straight to cardboard tubes. However, we are also academics and research everything to the hilt and if you are really willing to take the time and learn, then it is never that simple. All the marketing of “deodorant cases made entirely from plants” or aluminium being better for the world is frankly just that - marketing.
Kirstie explains this deodorant case transition through paper, aluminium, bioplastics, post-consumer plastic and how there is never black and white answers in the pursuit to stop excess packaging- only grey and an awful lot of marketing crap and consumer misperception.
PROVERB DEODORANT REFILL
Paper - Your deodorant refill arrives in a beautiful very specialist paper wrap, that protects the deodorant but can also be put straight into the paper stream or compost.
Loop back the wheel - When you finish the refill there is a small PET plastic wheel on the base - it looks like a Trivia Pursuits cheese wheel! Please keep and collect these and we will send you a special bag to get them back to us, at no cost to you so we can loop them back into production. They are widely recycled if required.
We get rave reviews about the aromas - you can smell our spa product and treatment background!
Wild Mint & Eucalyptus is blended with geranium and a dash of lavender. Invigorating aroma with a cooling sensation on the skin. This is our aroma to help you focus and is perfect for the morning or a hard day ahead.
Coconut & Tonka is a gentler smell. The coconut is not blended with sweet vanilla which is very typical in coconut fragrance. Instead, you have some coffee, apricot and apple. Combined with the darker oriental tonka smell, you get an interesting coconut combination.
Lemongrass & Myrtle is a zesty blast of citrus. Some people describe it as lemon sherbet, others as beautiful memories of travelling in Southeast Asia.
Bergamot & Basil is unique. Citrus with a herb and woody background. When you breathe it in you literally feel awake and ready.
Unfragranced (only available in deodorant currently) does not smell, but if you have sensitive unhappy armpits, they will thank you for it!